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Summary

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‍In this conversation, Jacques Rossouw speaks with Gabrielė Isodaitė, the country manager of TreatWell, a beauty tech platform that streamlines salon management and booking processes. Gabrielė shares her journey from the hospitality industry to tech, the challenges salon owners face without digital tools, and the importance of customer support in ensuring successful adoption of their platform. They discuss the company's expansion strategy, success stories from salon owners, and debunk common myths about technology in the beauty industry.

Takeaways

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• TreatWell is a comprehensive platform for salon management.
• The transition from hospitality to tech was driven by a need for innovation.
• Localization is key to successful market expansion.
• Salon owners often rely on outdated methods like pen and paper.
• Customer support is crucial for onboarding and success.
• In-house development allows for tailored solutions.
• Success stories highlight the transformative impact of technology.
• Many salon owners fear technology due to perceived complexity.
• Treatwell's platform is user-friendly and accessible.
• Testing the platform is risk-free for salon owners.

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Chapters

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[00:00] Introduction to TreatWell

[02:43] Transition from Hospitality to Tech

[05:22] Expansion Strategy of TreatWell

[07:50] Life Before TreatWelll for Salon Owners

[[10:34] Onboarding and Customer Support

[13:32] In-House Development vs. External Tools

[16:20] Success Stories of Salon Owners

[18:56] Debunking Myths About Technology

[20:55] Conclusion and Call to Action

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